Analytics
Analytics
See the forest for the trees
Leverage the power of best in class analytics to expand your reach, eliminate on site friction and generate more revenue.
Access and understanding of relevant statistical information is crucial for making intelligent next steps, whether for your website, your marketing efforts and establishing market fit.
TRAFFIC IS NOTHING WITHOUT THE MEANS TO CONVERT THAT TRAFFIC INTO SALES
- “Trying to increase sales simply by driving more traffic to a website with a poor customer conversion rate is like trying to keep a leaky bucket full by adding more water instead of plugging the holes.”
- - Bryan Eisenberg
Utilizing best in class analytics, we illuminates what is working on your site, what isn’t, and will design a roadmap to move your site in the right direction.
- Understand activity in terms of funnels
- Eliminating barriers to conversion
- How to design a homepage that gains traction
- Best practices for product detail pages
- SEO insights and best practices
- Utilizing landing pages to ensure conversion
- How to eliminate friction with your cart pages
ECOM THEORY WILL HELP YOU AND YOUR TEAM MOVE FROM DATA PARALYSIS TO A CLEAR ACTIONABLE PLAN.
- “Huge volumes of data may be compelling at first glance, but without an interpretive structure they are meaningless.”
- - Tom Boellstor
Data without insight is useless. Ecom Theory takes a wholistic to help develop a clear picture of what specific insights you should act upon to get the greatest return on your investment.
- Uncovering ‘holes’ in your data story
- Establishing best practices for data tracking
- Developing a clear testing strategy
- Consolidating metrics to ensure a cohesive picture
- Competitive analysis
- Uncovering insights
- Presenting an ROI wighted action plan